How to Implement a Customer Success Strategy: A Case Study

Written by anna-pozniak | Published 2020/10/23
Tech Story Tags: customer-success | customer-experience | conversational-marketing | cx | customer-loyalty | customer-centricity | customer-rentention | case-study

TLDR NetHunt CRM switched from Customer Support to a Customer Success model. Customer Success builds long-term relationships with customers, rather than reacting to their problems. The company has a low churn rate of just 4.3% on average, SaaS companies achieve an NPS score of 30; we come in at 26.3%. The Customer Success strategy is based on a customer experience that is key to a successful customer experience. Here are the Customer Success Strategies we have implemented that have helped us achieve these numbers.via the TL;DR App

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Written by anna-pozniak | True fan of sustainable and scalable marketing activities
Published by HackerNoon on 2020/10/23