TLDR
Using Google Analytics, we can analyze our customer behaviors based on their interests, commonly features through clicks, time on page, bounce rate, custom events, etc. Google Analytics is a gold mine to explore and analyze, in order to extract much more information about your customer segmentations. The goal of the RFM analysis is to understand how many and what kind of people are actually buying on your store, based on recency, frequency, and monetary values. If you want to know more about RFM, you can read this step-by-step guide that explains to you in a simple way.via the TL;DR App
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Written by alexgenovese | I help Companies to 🚀 Increase E-Commerce Sales using Data Mining, CRO and Marketing Automation that works 
