How Live-Stream Apps are Changing The Way We Shop

Written by alahausse | Published 2021/07/03
Tech Story Tags: live-streaming | fashion-marketing | online-marketing | fashion-tech | fashion-industry | good-company | ecommerce | ecommerce-store

TLDR By 2023 ecommerce will make up 22% of global retail which is an 8% rise from 2019. Live stream shopping is still making its way into the Canadian and American markets. China is the main investor in the market and shoppers are forecasted to spend more than 300 billion this year on products featured in live streaming videos. The success of live stream shopping relies on audience interactions and usually brands need something to draw the buyers on beyond just the products. The popularity of live streams in China comes from their use of influencers as the hosts.via the TL;DR App
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Written by alahausse | World's 1st Sustainable AI P2P Multifunctional Fashion Ecosystem, for Me and You. www.alahausse.ca/ [email protected]
Published by HackerNoon on 2021/07/03
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