TLDR
Customer experience is made up of a variety of factors, but it ultimately boils down to the customer's view of your company. Everything a business does affects how a customer evaluates it, and thus the client experience, including the messaging it uses, the products it sells, the sales process, and what occurs after the sale. Customers that have a positive customer experience are more likely to purchase from you again. One unfavorable review may cost a business up to 22% of its customers. Just four negative feedbacks can turn away 70% of potential clients.via the TL;DR App
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Written by oliviajones | Olivia Jones is a Product Analyst at Fynzo
