Future-Proof Your Data: Hard-Learned Lessons for Building Analytics & Event Tracking

Written by romanpetrochenkov | Published 2025/07/02
Tech Story Tags: marketing-analytics | online-tracking | web3-data-layer | product-analytics | google-analytics | google-ads | life-after-third-party-cookies | analytics-tracker

TLDRLegacy tracking is breaking under browser restrictions, iOS updates, and evolving privacy laws. This piece shares hard-earned lessons on building a more resilient measurement setup—covering analytics architecture, data layers, consent integration, first-party and server-side tagging, identity enrichment, and warehouse streaming.via the TL;DR App
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Written by romanpetrochenkov | 10+ years of experience driving growth through data. Regular speaker and occasional YouTuber at Marketing Watchhouse.
Published by HackerNoon on 2025/07/02
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