Cake DeFi Partners with Gaming Giant Razer to Bring Millions of Gamers to DeFi

Written by ishanpandey | Published 2022/07/21
Tech Story Tags: defi | web3.0 | defi-top-story | cake-defi | razer | decentralized-finance | good-company | gaming

TLDRCake DeFi has announced the beginning of a collaboration with Razer Silver, backed by Razer Inc. The two companies will provide industry-leading value to gamers and cryptocurrency clients. By allowing Razer Silver consumers to trade in their Razer Silver for cake DeFi certificates via the Razer Silver Rewards catalogue. Razer Silver players will be able to trade their loyalty points for Cake Defi vouchers, providing them access to Bitcoin, Ethereum and DeFiChain through Cake DeFI's cryptofinance platform. With more than 175 million users, the partnership can introduce millions of gamers to DeFi and GameFi which is critical for the growth of the blockchain industry.via the TL;DR App

What is Happening?

In order to give gamers easy access to crypto assets like Bitcoin, Ethereum, and DeFiChain, Cake DeFi has announced the beginning of a collaboration with Razer Silver, backed by Razer Inc. By allowing Razer Silver consumers to trade in their Razer Silver for Cake DeFi certificates via the Razer Silver Rewards catalogue, the two companies will provide industry-leading value to gamers and cryptocurrency clients. The new rewards exchange program will let gamers and consumers enter the universe of decentralised finance (DeFi).

https://twitter.com/cakedefi/status/1550088775765614593?cxt=HHwWgoCjnezhgoMrAAAA

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What is Cake DeFi?

Cake DeFi is managed and registered in Singapore and complies with the Monetary Authority of Singapore regulatory requirements (MAS). It is a transparent and regulated fintech platform that provides access to decentralized financial services and apps by allowing users to create returns from their crypto and digital assets.

Cake DeFi intends to educate and teach people all over the globe about crypto and DeFi in a straightforward, clear, and uncomplicated way. The company has awarded its consumers a record $317 million in incentives as of the end of the first quarter of 2022.

Understanding the Impact of Razer Silver Partnership on the Blockchain and Video Game Industry

Razer Gold rewards program lets players earn and redeem Razer Silver points for a range of hardware and digital prizes, including Steam games and discount coupons due to which Razer continues to be a household favourite brand among gamers worldwide.

Razer's triple-headed snake emblem is one of the most recognisable in the gaming and esports communities worldwide. With a fan base spanning every continent, the firm has created and constructed the world's biggest hardware, software, and services ecosystem for gamers. Razer was founded in 2005 and has offices in Irvine (California) and Singapore, with regional offices in Hamburg and Shanghai. Razer has 19 offices throughout the globe and is the #1 gaming brand in the United States, Europe, and China.

Razer's award-winning gear includes Blade gaming laptops and high-performance gaming peripherals. With over 175 million users, Razer's software platform consists of Razer Synapse (an Internet of Things platform), Razer Chroma RGB (a proprietary RGB lighting technology system that supports thousands of devices and hundreds of games/apps), and Razer Cortex (a game optimizer and launcher). Additionally, Razer provides payment services for gamers, millennials and Generation Z. Razer Gold is one of the biggest gaming payment systems in the world.

The partnership between Razer Silver and Cake DeFi is going to introduce gamers to the crypto assets industry. With more than 175 million users, the partnership can introduce millions of gamers to DeFi and GameFi which is critical for supporting the growth of the blockchain industry.

Bringing Gamers to the World of DeFi

The partnership between CakeDeFi and Razer Silver, will allow Cake DeFi to be featured and promoted on the Razer Silver website. By clicking the link, Razer Silver players will be able to trade their loyalty points for Cake DeFi vouchers, providing them access to Bitcoin, Ethereum and DeFiChain through Cake DeFi's crypto-finance platform - the partnership allows for millions of gamers to test the waters with DeFi and crypto.

Further, it is critical to note that existing Razer gamers who have not yet joined Cake DeFi may use the promo code "RAZER" to get an amazing welcome bonus when making their first investment. The welcome bonus will consist of DFI (the native digital currency of DeFiChain) and extra Razer Silver, which will be credited to the users' Razer Silver accounts.

All coupons redeemed on Cake DeFi are going to be instantaneously converted to DFI cryptocurrency at the current market rate. The DFI can be assigned to Cake DeFi's staking program. Since there is no lockup time, users may also opt to withdraw the DFI which allow gamers to swap their coupons for crypto assets ~ Imagine 100 million gamers swapping their coupons and holding crypto assets as a result of it!

Final Thoughts on the Cake DEFI and Razor Silver Global Partnership

Cake DeFi’s collaboration with a prominent gaming brand such as Razer has decreased the barrier of entry into the crypto ecosystem. Keeping in view a significant link between gamers and crypto aficionados, Cake Defi is going to focus on crypto education and literacy for gamers, particularly for industry beginners. During an economic slowdown, this move is set to bring millions of gamers to the crypto industry!

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Image credits: Anton Maksimov 5642.su, Resul Kaya and Brooke Lark.



Written by ishanpandey | Building and Covering the latest events, insights and views in the AI and Web3 ecosystem.
Published by HackerNoon on 2022/07/21