Building Your Consumer's Trust As A Direct-To-Customer Brand [A How-To Guide]

Written by gagupta | Published 2020/06/12
Tech Story Tags: direct-marketing | brand-building | startup-marketing | entrepreneurship | latest-tech-stories | direct-to-consumer | trust | how-to-build-consumer-trust

TLDR A Deloitte report talks about embedding trust in the Covid-19 recovery phase in a world dealing with severe trust deficit. Edelman's Trust Barometer 2020 report says none of the four pillars of government, business, NGOs and media are trusted, in competence or ethics or a combination of both. In order to build trust in other people, it is necessary to differentiate between trust (noun) and trustworthy (adjective) The network of people we trust expands when we know that the other person is trustworthy. Being trustworthy is about: How you do something? (Competence & reliability)via the TL;DR App

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Written by gagupta | That much closer to ikigai
Published by HackerNoon on 2020/06/12