TLDR
Cybersecurity expert shares 5 tips for outreaching journalists. Don't be pushy and don't insist on a backlink policy. Be clear on the embargo date, key takeaways, potential headlines. Customize your emails as much as possible to customize your emails to journalists. Don't write too much. Write only the essential stuff. If the journalist covered your previous story, don't forget to thank him, maybe note that you read his latest work and that's why you're sending him this information.via the TL;DR App
no story
Written by lina-survila | hackernoon women-in-tech winner, getting things done in web3
