5 Branding Myths to Stop Believing if You Want Your Startup to Survive

Written by alexandranaidonova | Published 2020/12/09
Tech Story Tags: brand-strategy | how-to-build-a-brand | brand-building | startup-lessons | startups | hackernoon-top-story | marketing | startups-guide-to-branding

TLDRStartup founders have a tremendous range of tasks: from product refinement and customer acquisition to pitch-decks design and conversations with investors. In such extraordinary environments, brand building is often far from being a priority. It's curious to notice that successful startups start working in this area even prior to their launch on the market. via the TL;DR App

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Written by alexandranaidonova | Head of Brand Building Department at Genesis Investments VC
Published by HackerNoon on 2020/12/09