TLDR
It’s no secret it is hard for a startup to get coverage in top-tier tech media. However, PRs learned to be creative and come up with tools and techniques which make even their colleagues’ brows raise. The most wondrous pitches and moves get a moment of fame eventually, usually in a reporter's Twitter post. I’m collecting those funny stories to have something to smile upon on a rainy day… and to remind you of what to avoid when trying to score coverage.via the TL;DR App
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