Tiri Kutaura Nezvei? Simba rekuona data riri mukugona kwayo kurerutsa kuomarara, zvichiita kuti kunyange yakanyanya kuomesesa dhatasets iwanikwe uye inonzwisisika kune vakawanda vateereri. Mumasangano emazuva ano, kuona kuona hakusi chishandiso chekuongorora chete - inzira yakakosha yekutaurirana inovhara mukaha pakati penyanzvi dzedata nevanoita sarudzo. Kuona kunoshanda hakungoite kuti data itaridzike; vanoshandura data rakasvibirira kuita njere dzinoita zvinobvumira vanoita sarudzo kuita zvirinani, nekukurumidza, uye sarudzo dzine ruzivo. Nekushandura data kuita nyaya, kuona kunobatsira kutaurirana zviono zvinotyaira zano, kuvandudza kugona, uye kugadzira kunzwisisa kwakagovaniswa muzvikwata zvese. Sei Kuonekwa kweData Kunokosha? : Zvinoonekwa zvinodzikisira mutoro wekuziva nekubvumira vashandisi kutora ruzivo rwakaoma nekukasira, kushandura abstract data kuita inonzwisisika inonzwisisika. Vanhu vanogadzira ruzivo rwekuona nekukurumidza kupfuura zvinyorwa kana nhamba. Nepo chiverengero chinowanzotaurwa chatinogadzirisa zvinoonekwa 60,000x nekukurumidza kupfuura mazwi asina humbowo, ichokwadi kuti yakanyatso dhizainiwa inogonesa kukurumidza kuita sarudzo nekudzvanya mukugona kwedu kwechisikigo kugadzirisa ruzivo rwekuona nekukurumidza. Nzwisiso Yakavandudzwa : Nekusimbisa maitiro, anomalies, uye kunze, zviono zvinopa mamiriro akakomba kune vanoita sarudzo. Chirevo ichi chinovagonesa kuona zvingangoitika kana mikana yavangazopotsa, kushandura data kuita nzwisiso inogoneka inofambisa mhedzisiro. Kuvandudzwa-Kuita Sarudzo : Kuona data kunoshanda semutauro wepasirese, kuve nechokwadi chekuti vese vane hunyanzvi uye vasiri tekinoroji vanogona kuwana iwo maonero akafanana uye kutora chikamu mukuita sarudzo. Iyi democratization yedata inobvumira kuwedzera kubatanidza, nhaurirano dzine ruzivo pamatanho ese esangano. Kukurukurirana Kunotungamirirwa neData : Mukuronga kwenguva refu, maonesheni anobatsira kuburitsa maitiro uye mafambiro munhoroondo data inogona kuzivisa mazano emangwana. Ivo vanopa tarisiro yemaitiro akaomarara, kubatsira mabhizinesi kuona nzvimbo dzekuvandudza, hunyanzvi, uye kugovera zviwanikwa. Aya manzwisisiro anowanzo zivisa matanho akakosha akadai sekuwedzera kwemusika, kuvandudzwa kwechigadzirwa, kana kushanda zvakanaka. Strategic Planning Kufunga Kwakakosha #1: Kugadzirisa Zvinoonekwa kune Vanobatanidzwa Chimwe chezvikamu zvakakosha mukuona kwedata rehurongwa kugadzirisa zvinobuda kune izvo zvinodiwa zvevatambi vakasiyana: mukubudirira : Vatungamiri vanoda yepamusoro-soro, hurongwa hwekutarisisa hwakanangana neakakosha mabhizinesi metrics akadai sekukura kwemari, purofiti, uye kugona kwese. Aya maonesheni anotungamira kuve nyore, achibvumira vanoita sarudzo kuti vaone maitiro uye mireza mitsvuku pakarepo. Interactive dashboards anopfupikisa kuita kwese kwemabasa kana matunhu uye anosimbisa kufambira mberi kune zvakakosha hurongwa hwezvinangwa zvinonyanya kubatsira. Vatungamiri vanobatsirwa nekugona kudhiraivha mune mamwe ma metrics, asi chete kana zvakakodzera pakuongorora mashandiro epamusoro-soro. Vatungamiri uye C-Suite : Vatungamiri nevakuru vakuru vanoda zviratidziro zvinosunga zvibodzwa zvine hunyanzvi hwekuita, kazhinji zvakanangana nedhipatimendi-level performance metrics kana chaiyo chirongwa KPIs. Semuenzaniso, vanogona kutarisa kuita kwechigadzirwa, matunhu ekutengesa maitiro, kana kugutsikana kwevatengi muzvikamu. Interactive dashboards inopa drill-downs muhutsanana ruzivo, senge kuita nedunhu kana chigadzirwa mutsara, anobatsira mamaneja epamusoro kuona mafambiro uye kuita hurongwa hwezvinangwa. Vakuru Vatungamiriri : Mid-level mamaneja ane basa rekushandura zano mumashandiro ezuva nezuva, saka vanobatsirika kubva kumabhodhi ane mwero wepamusoro wegranularity. Maonero avo anowanzo kusimbisa timu kana maitiro-chaiwo metrics, achivagonesa kuteedzera kunyatsoita, kubereka, uye nekukurumidza zvinangwa. Semuenzaniso, maneja wekutengesa anogona kuteedzera mashandiro nenhengo yechikwata, nepo maneja wekugadzira anogona kuona metrics pakugadzira kumhanya uye mhando. Chaiyo-nguva zvigadziriso uye kugona kusefa data nechikamu (semuenzaniso, timu, maitiro) inovabvumira kugadzirisa matambudziko nekukurumidza. Mid-Level Mamaneja : Vatariri uye timu inotungamira vanovimba neyakadzama, chaiyo-nguva maonesheni ekubata munhu uye timu-chikamu mashandiro. Dashboards anopa metrics pamitengo yekupedzisa basa, mhando yekubuda, uye zvibodzwa zvenguva pfupi zvakakosha pakugadzirisa nekukurumidza uye kutsigira nhengo dzechikwata. Mubasa revatengi, semuenzaniso, maneja anogona kuteedzera avhareji yenguva yekupindura uye mareti ekugadzirisa munguva chaiyo, achigonesa mhinduro dzekukurumidza kumatambudziko sezvaanomuka. Vatungamiriri veChikwata uye Vatariri : Kune vashandi vanodyidzana zvakananga nevatengi, vanogadzira zvinhu, kana kubata akakosha mabasa, maonesheni anofanira kuwanikwa uye akatarisana nebasa. Yakareruka, chaiyo-nguva metrics, yakadai seyero yekugadzirwa kwemunhu kana zvibodzwa zvekugutsikana kwevatengi, anobatsira vashandi vepamberi kunzwisisa maitiro avo uye kugadzirisa zviito zvavo nezvinangwa zvakakura. Semuyenzaniso, mutengi anotsigira mutengi anogona kuona zvibodzwa zvemazuva ese, nepo mushandi wefekitari achikwanisa kuona maverengero ekugadzirwa kwemazuva chaiwo achipesana nezvinangwa. Frontline Vashandi Nekugadzirisa zvinoonekwa kune zvinodiwa padanho rega rega resangano, makambani anogona kusimudzira kurongeka, kugonesa kuita sarudzo, uye kuona kuti ruzivo runotsigira zvese zvine hungwaru uye zvekushanda zvinangwa mukati mehierarchy. Izvo hazvigone kuwedzeredzwa kuti kukosha kunounzwa nerepoti kana dashboard kune hukama zvakananga nekugona kwayo . Huwandu hwehuwandu hwehuwandu hunoda kumwe kududzirwa nevateereri huchaunza kusabatana kwakashata - kutambisa nguva yemugadziri uye mukana wakarasika wekupa kukosha kwebhizinesi. kugonesa vateereri vanotarisirwa kutora danho Kufunga Kwakakosha #2: Ita Yakanaka Dhizaini Sarudzo Kuonekwa kweData kunowanzo kutaura nezve kuburitsa rondedzero chaiyo zvekuti meseji inotambirwa nevateereri haisi kutsausa, kusanzwisisika, kana, zvakanyanya, zvisiri izvo. Wafunga zvinodiwa nevateereri vako, anotevera maitiro akanaka anoshanda: imwe yemisimboti yekuona ndeyekureruka. Chinangwa chechiratidzo ndechekuburitsa data yakaoma kuita chimiro chiri nyore kududzira, pasina kukurira muoni. Dzivisa kutsvikinyidzana nekubvisa zvinhu zvisina basa senge mapikicha ekushongedza kana kuwandisa manyorero anotsausa kubva kune yakakosha meseji. Paunenge uchigadzira yekuona, gara uchibvunza: Nyore Pamusoro pekuoma: kwakanaka chinhu ichi chinobatsira kutaurirana iyo data zvakajeka, kana kuti inowedzera nyonganiso? : Shandisa yakachena, minimalist dhizaini inotarisa pane iyo data pachayo, pane yakawandisa masitaera kana mhedzisiro. Zvishoma zvinowanzowedzera kana zvasvika pakuita kuti data inzwisise. Maitiro Akanyanya : Kuedza kuva 'zvinhu zvose kuvanhu vose' kazhinji kunoguma nekugadzirwa kwechimwe chinhu chakaoma kunzwisisa chisingashandiri vateereri zvakanaka. Common Pitfall akasiyana marudzi e data anoda akasiyana marudzi ekuona. Pai chati, semuenzaniso, yakanakira kuratidza zviyero, nepo mutsara girafu yakanakira kuratidza mafambiro nekufamba kwenguva. Kusarudza mhando isiriyo yekuona inogona kutungamirira mukududzira zvisizvo kana kushaikwa kwekujekesa. Kusarudza Iyo Yakakodzera Kuona: : Batanidza iyo yekuona nemhando yedata: Yakanyanya Kudzidzira : Enzanisa huwandu muzvikamu. Mabhawa machati : Ratidza mafambiro nekufamba kwenguva. Line graphs : Ratidza hukama kana hukama pakati pezvakasiyana. Scatter plots : Simbisa kusimba kana frequency mukati medataset. Heatmaps Kushandisa mubatanidzwa chati mukuyedza kuenzanisa mativi maviri kunogona kukonzera kusave nyore kuverenga. Machati maviri akakwenenzverwa anogona kushanda kupfuura rimwe chete. Common Pitfall: ruvara runogona kuve chishandiso chine simba chekusimbisa akakosha data mapoinzi kana kukwevera kutarisa kune yakakosha nzwisiso. Zvisinei, kushandiswa kusina kunaka kwemavara kunogonawo kutsausa kana kugadzira kuvhiringidzika kwekuona. Nguva dzose shandisa ruvara nechinangwa, kuve nechokwadi kuti inoenderana nedata raunoda kusimbisa uye rinoramba richiwanikwa kune vese vateereri, kusanganisira avo vari colorblind. Kushandisa Ruvara: : Deredza pendi yako yemavara kune mashoma akakosha mavara. Shandisa mavara akasiyana kuratidza mapoinzi akakosha asi dzivirira kuwedzeredza iwo ekuona nemavara akawandisa. Ita shuwa kuti yako yekuona haina nekushandisa misanganiswa yemavara inogona kusiyaniswa nevaoni vese. Sangano rako rinogona kunge riine nhungamiro dzemavara kana zviyero zvakamiswa zvekutaridza kuita kwakanaka kana kushomeka. Tora izvi kuitira kuti vaverengi vakwanise kududzira kuita zviri nyore kubva pane imwe report kuenda kune inotevera. Maitiro Akanyanya colorblind-inoshamwaridzika : Dzivisa mashandisirwo eruvara nemaitiro 'ekare' (mavara matema, makoramu e3d, zvichingodaro) apo izvi zvinosiyana nemaitiro esangano sezvo izvi zvichipa chimwe chipingamupinyi kune vane chekuita navo vanototya nedata uye dashboard. Common Pitfall zviri nyore kutsausa vaoni neune nekuona data, kunyanya kana zvinhu zvinoonekwa zvawedzeredzwa kana kusaenzana. Kubata zvikero, mbezo, kana mativi zvinogona kuita kuti mafambiro aite seakakosha kupfuura zvaari, zvichitungamira kune mhedziso dzisiridzo. Kudzivisa Zvinoonekwa Zvinorasika: : Gara uine chokwadi chekuti mbezo dzakayerwa zvakakodzera, uye zvikamu zvinomiririrwa nemazvo. Dzivisa kucheka matemo kunze kwekunge zvichidikanwa, uye nyora zvakajeka chero zvinokanganisa mudata. Maitiro Akanyanya : Zvinogona kuyedza kugadzirisa zvinoonekwa kuti varatidze kwete kwete. Nekudaro, mamiriro ezvinhu ndizvo zvese pakududzira mashandiro uye kunyura kudiki mumari yekota kana kuita kwegore kuri munzira hakufanire kuve kukanganisa kune vateereri vangangove vane zvakawanda zvinonetsa pakuita uye vanogamuchira seti yezviratidzo zvinoshuma 'musazvinetse pamusoro peizvi. pari zvino'. Yakajairwa Pitfall chimwe chinhu chiratidziro chakanyatsogadzirwa chinofanira kunzwisiswa nekungotarisa, asi chinodawo mamiriro kuti abudise zvazvinoreva. Izvi zvinosanganisira mavara akajeka uye mapfupi, ngano, uye mazita anotsanangura zvinomiririrwa nedata uye nei zvichikosha. Kunyora kwakakodzera kwakakosha pakutungamira muoni kuburikidza nekuona, kuvabatsira kunzwisisa hukama pakati peakasiyana data data. Mamiriro ezvinhu uye Kunyora: : Sanganisira zita rinotsanangura iro rinopfupikisa kiyi yekutora chechati uye ive nechokwadi chekuti matemo nemapoinzi edata akanyorwa zvakajeka. Maitiro Akanyanya : Kushandiswa kwemavara akawandisa kunounganidza kukosha kweavo vanotaura nyaya yezvinooneka semuKupusa pamusoro. Common Pitfall vs Kuoma kunzwisisa kana uchiona data, zvakakosha kuti urambe wakajeka uye uine tsika. Izvi zvinoreva kuburitsa data nenzira yakatendeseka, pasina kuishandisa kana kuikanganisa kuti ienderane neimwe rondedzero. Ethical visualization inosanganisirawo kuva nehanya nezvakavanzika zvinonetsa, kunyanya kana uchiona data inotyisa. Ethical Visualization: : Isa pamberi kusazivikanwa kwedata paunenge uchiona ruzivo rwakadzama kuchengetedza zvakavanzika zvemunhu. Kujeka nezve data masosi, zvipimo, uye chinangwa chekuona kunobatsira kuvaka kuvimba uye kudzikisira njodzi dzetsika. Maitiro Akanyanya : Kutarisisa kwakajairwa hakusi kuburitsa zita rako pachako kana kuisa data mumapoka nenzira inogona kuburitsa pachena vanhu vari munjodzi. Common Pitfalls dhizaini yakanaka inosanganisira kuita kuti zviratidziro zvako zviwanikwe nevanhu vakawanda sezvinobvira. Izvi zvinoreva kuve nechokwadi chekuti machati nemagrafu zvinogona kunzwisiswa zviri nyore nevaoni vakaremara, sevaya vane kusaona kwemavara kana kusaona. Kubatanidza misimboti yedhizaini inosvikika haingosanganisire chete asiwo inowedzera kujeka kune vese vanoona. Kuwanika: : Shandisa yakakwirira-inosiyana mavara zvirongwa uye dzivirira kuvimba chete neruvara kusiyanisa pakati pezvikamu. Wedzera evaverengi vescreen, uye ita shuwa kuti zviono zvako zvinoverengeka mugreyscale kana ruvara rusiri sarudzo. Maitiro Akanyanya alt-mavara : Kufuratira kuwanikwa mukuyedza kuita kuti zvinoonekwa zviwedzere kutaridzika. Kuwedzera zvinhu zvekushongedza zvakawandisa kana kuvimba neruvara chete kunogona kuita kuti zviratidziro zvisawanike kune avo vane mavara ekushomeka kwemavara kana kuderera kwekuona, kuderedza kunzwisisa uye kushandiswa. Common Pitfall Aya maseti maviri ekufunga anogona kuita kuti kuona data kushande zvakanyanya kana yaiswa musangano uye iri seti inobatsira yemisimboti yekutevera semuongorori, mushumo kana mugadziri wedashboard, uye kune mamaneja anofarira kushandisa data nemazvo mukati mebhizinesi ravo kana bhizinesi unit. Chinyorwa ichi chakatorwa kubva mubhuku remunyori “ '” inowanika kutengwa paAmazon mupepa, hardback uye kindle mafomati. Data: Principles To Practice – Vhoriyamu II 'Analysis, Insight & Ethics
