Dore Impamvu Abageraho Biyumva Batsinzwe

Hagarika Kwimura Intego zawe

Narebye inshuti yanjye Mark avunika muri Tesla mucyumweru gishize.

Nuwashinze kurenga $ 10M yinjiza, ariko yari yicaye ambwira ko yumva ko byatsinzwe rwose. Isosiyete ye yazamutseho 300% muri uyu mwaka. Ikipe ye yaguye kuva ku bantu 5 igera kuri 50. Yaguze inzu ye yarose.

Kandi nyamara, yemeza ko asubira inyuma.

Agira ati: "Nkwiye kuba kuri $ 20M kugeza ubu", yitegereza terefone ye aho bamwe mu bayobozi ba LinkedIn birata ko basohotse $ 100M. "Abandi bose basa n'abagenda vuba cyane."

Nibwo byankubise: Mark ntabwo ananiwe na gato. Arimo kugwa mumitego imwe iteje akaga mukure kumuntu - iterambere ritagaragara paradox.

Bitekerezeho:

• Imyaka itatu irashize, Mark yishimiye cyane ukwezi kwe kwa mbere $ 10K. Ubu, yikubise amezi arenga 800K.
• Imyaka ibiri irashize, yishimiye guha akazi umukozi we wa mbere. Noneho, gucunga abantu 50 wumva ari "kudapima vuba bihagije."
• Umwaka ushize, ikintu cyasohotse mubinyamakuru byubucuruzi byaho byatumye umwaka we. Noneho, ibinyamakuru byigihugu bivuga kwiyandikisha.

Iterambere rye ntiryacitse. Ibipimo bye byajyanye gusa no gukura kwe, nkigicucu kirambura imbere nubwo wagenda kure.

Mariko ntabwo ari wenyine. Iyi shusho igaragara ahantu hose iyo utangiye kuyishakisha.

• Porogaramu itabona aho igeze kuko bahuze cyane bashimangira kubyo batize.
• Umwanditsi udashobora gushima igitabo cyabo cyasohotse kuko bibanze kurutonde rwabacuruzi batigeze bakubita.
• Umukinnyi wibagiwe ko bigeze kurwanira kwiruka ibirometero kuko ubu bararakaye kubera kutitabira Marato ya Boston.

Mu minota mike iri imbere, ngiye gusenyuka:

1. Impamvu ubwonko bwawe bwakuweho kugirango uhanagure iterambere ryawe
2. Nigute abatsinze cyane bubaka gereza zabo bwite
3. Inzira yo kurwanya-intuitive yo gukomeza icyifuzo udatakaje icyerekezo
4. Sisitemu yoroshye yo gutuma iterambere ryawe ryongera kugaragara

Ariko ubanza, ugomba gusobanukirwa ikintu cyingenzi drive disiki imwe yakugeze aho uri ushobora kuba iguhuma amaso aho ugeze.

Igiciro Cyihishe cyo Kuzamuka Ibipimo

Dore ibyo ntamuntu ukubwira kubyerekeye gukura kwawe.

Intsinzi irashobora kuba uburyo bwo kumurika.

Igihe cyose uringaniye, ubwonko bwawe bukora ikintu gishimishije - cyandika ibisobanuro byawe "bisanzwe." Icyahoze ari impinga gihinduka inkambi yawe shingiro. Mugihe iyi mihindagurikire yimitekerereze yafashije abakurambere bacu kubaho, biratera ikibazo cyicyizere mubyisi bigezweho.

Reka nkwereke uko ibi bikora:

Wibuke ikiganiro cyawe cya mbere kukazi? Amaboko yawe yaranyeganyega, ijwi ryawe riraturika, kandi unyuramo wumva ushaka kuzamuka Everest. Ihute imbere uyumunsi - birashoboka ko ushobora gukuramo ibiganiro utabanje gutekereza.

Ibyo ntabwo ari imyitozo gusa. Nibyo guhinduranya kwawe.

Ikibazo? Ubwonko bwawe buteye ubwoba kwibuka ibyingenzi bishaje. Nukugerageza kwibuka uko byumvaga kutamenya gusoma. Urashobora gusobanukirwa mubwenge ko hari igihe mbere yuko ugira ubwo buhanga, ariko ntushobora kugera kubyo byiyumvo byo kutabimenya.

Ibi bitera kwibeshya.

Bitekerezeho gutya.

Iyo uzamutse umusozi, buri ntambwe yo hejuru ihindura uko ubona ibiri hepfo. Iyo ugiye hejuru, ntoya ibintu byose munsi yawe. Ariko bitandukanye no kuzamuka imisozi, mugukura kwawe, ntushobora kureba hasi ukareba aho ugeze.

Ubwonko bwawe bukomeza kuvugurura ikarita mugihe uhanagura inzira zawe.

Imibare yiterambere ritagaragara

Iki gitekerezo ni ingenzi… ariko kivanga numutwe wabantu iyo bumvise bwa mbere.

Nibyiza kubona ikintu, niko ushobora kumva nabi ubushobozi bwawe.

Ibi ntabwo ari syndrome yimitekerereze gusa. Ni imibare.

Dore impamvu:

• Iyo uri intangiriro, urashobora kubona 90% yumurima wawe. Uzi ibyo uzi, kandi ufite gusobanukirwa neza ibyo utazi.
• Mugihe utera imbere, utangira kubona 95% byumurima wawe. Ariko ibyo byiyongereyeho 5% byerekana ingorane utigeze umenya zibaho.
• Mugihe uri umuhanga, urashobora kubona 99% byumurima wawe - hamwe nibibazo byose bikomeye, ibibazo byoroheje, nibishoboka bitagira ingano byo gutera imbere.

Igitangaje? Uko wunguka byinshi, niko urushaho kumenya ibyo utaramenya neza.

Ibi birema icyo nise Impuguke Paradox :

• Abitangira: "Ibi bisa nkaho bishobora gucungwa"
• Abahuza: "Ibi biragoye kuruta uko nabitekerezaga."
• Abahanga: "Nzi bihagije kumenya byinshi ntazi"

Kandi iyo niyo ntangiriro yikibazo.

Kuberako mugihe amahame yawe azamuka, ikindi kintu kibaho: Wibagiwe gupima icyingenzi.

Umutego wa Metrics

Icyumweru gishize, navuganaga numuremyi ufite abafatabuguzi 100.000. Menya icyo bababajwe? Video yabo yanyuma "gusa" yabonye 20.000 mumasaha 24.

Imyaka itatu irashize, baba barangije champagne kubireba 1.000.

Ariko ntibari bagipima gukura. Bapimaga icyuho - intera iri hagati yabo n'aho batekereza ko igomba kuba.

Uyu ni umutego wa metrics : Iyo utangiye kwisuzumisha kubitekerezo byawe aho gutera imbere.

Ninkaho kurakarira wenyine wiruka igice cya marato gusa kuko utarakora byuzuye. Hagati aho, wibagiwe ko umwaka ushize udashobora kwiruka ibirometero.

Ariko dore aho bishimishije rwose ...

Imizi ya Biologiya Ntizigera Ihagije

Ubwonko bwawe bufite ikintu gihinduka amakosa.

Abahanga babyita "guhuza n'imihindagurikire y'ikirere" - ubushobozi budasanzwe bw'ubwenge bwawe bwo kumenyera ibihe bishya. Nuburyo bumwe bugufasha kumenyera umujyi mushya, gukira igihombo, cyangwa kumenyera gutsinda.

Ariko murwego rwo kugeraho, ni nko kugira ikarita yinguzanyo ya psychologiya itagira imipaka. Ibikorwa byose wishyuye birasanzwe muburyo bwihuse kuruta uko ushobora kuvuga, "Ibikurikira?"

Reka nkwereke uburyo ibi byimbitse:

Ubushakashatsi bwakozwe nabatsindiye imidari olempike bwabonye ikintu gishimishije: Abatsindiye umudari akenshi bishimye kurusha abatsindiye umudari wa silver. Kubera iki?

• Abatsindiye umuringa bashimishijwe no kuba kuri podium rwose.
• Abatsindiye umudari wa silver bashoboraga gutekereza gusa kutabona zahabu.

Podium imwe. Ibyingenzi bitandukanye. Ibyishimo bitandukanye.

Ibi ntabwo bijyanye na siporo gusa. Ndabona mubucuruzi burimunsi:

• Uwashinze amafaranga yinjije $ 1M ariko ntashobora kwishimira kuko bakosowe kugera $ 10M.
• Umushoramari wikubye kabiri portfolio ariko akumva inyuma kuko babuze unicorn.
• Umwanditsi waguze amasezerano yigitabo ariko yamaze gushimangirwa kurutonde rwiza cyane.

Sisitemu yawe ya kera ikora

Dore ibibera mubwonko bwawe.

Abakurambere bacu ba kera bari bakeneye ibintu bibiri kugirango babeho:

1. Ubushobozi bwo kumenyera vuba mubihe bishya
2. Disiki yo guhora ushaka byinshi (ibiryo, umutekano, ibikoresho)

Iyi yari progaramu nziza cyane yo kubaho. Ikibazo? Turimo gukora software ya paleolithic kubikoresho bigezweho.

Igihe cyose ugeze kubintu, ubwonko bwawe ...

1. Byihuse mubisanzwe ibyagezweho ( adaptation )
2. Ako kanya utangira gushaka byinshi ( drive )
3. Kuraho amarangamutima yibuka kurugamba ( imikorere )

Ninkaho ibitekerezo byawe ari umwanditsi utagira ubugome, uhora usiba inkuru yinkomoko yawe mugihe wongeyeho ibice bishya byingutu.

Intsinzi Amnesia Ingaruka

Ariko rindira, birarushijeho gushimisha.

Ubushakashatsi bwerekana ko uko abantu bagenda barushaho gutsinda, mubyukuri ntibibuka uburyo ibintu byari bigoye mugitangira. Iyi "intsinzi amnesia" itera ubuhumyi bubiri:

• Ntushobora kubona iterambere ryawe kuko amahame yawe akomeza kuzamuka.
• Ntushobora kwibuka aho utangirira kuko intsinzi yongeye kwandika ibyo wibuka.
• Nabonye ibi byerekanwe neza mukwezi gushize ubwo nabazaga umuyobozi mukuru wa tekinoroji kuri podcast yanjye.

Yambwiraga ibyerekeye "intsinzi yaraye" - kugeza igihe natangiriye ikiganiro twagiranye kuva mu myaka itanu ishize aho yamusobanuriye hafi guhomba kwe, gutandukana, na pivot eshatu zabanjirije iterambere rye.

Yari yaribagiwe rwose urugamba. Ibyingenzi bye bishya byari byarahanaguye.

Akaga Kubiri-Impande

Noneho, birashoboka ko urimo utekereza: "Nibyo, nkumbuye ibimenyetso byerekana iterambere. None bimeze bite?"

Ni ikibazo kinini kuruta uko ubitekereza.

Ubuhumyi bwiterambere ntabwo bworoshye gusa - birashobora kuba bibi cyane. Irema ubwoko bwihariye bwumuntu watsindiye icyarimwe no kumenagura imbere.

Intsinzi ariko Irababaje Paradox

Nari gusangira nabashinze batatu icyumweru gishize. Umutungo uhuriweho hamwe? Amajyaruguru ya miliyoni 100 z'amadolari.

Menya ibyo bavuganye mumasaha abiri?

• Ukuntu basubira inyuma.
• Uburyo bagomba kurushaho kubana.
• Ukuntu abandi bose basa nkaho bagenda vuba.

Ibi ntabwo ari syndrome yimitekerereze gusa. Nuburyo bwo guhangayika bukora cyane buba icyorezo mubageraho cyane.

Inyungu n'Intambara zo Kuzamuka Ibipimo

Reba, kugira amahame yo hejuru ntabwo ari bibi muburyo busanzwe. Birashoboka ko aricyo cyakugeze aho uri. Umurongo wawe uzamuka wabaye nkumutoza kugiti cyawe kugirango utsinde - burigihe kugusunikira gukora rep imwe, kuzamura uburemere buke, no kujya kure gato.

Ariko dore ikibazo.

Iyo amahame yawe azamutse vuba kurenza ubushobozi bwawe bwo kumenya iterambere, urema ikintu nise "Ibyagezweho Treadmill":

1. Watsinze igitego.
2. Aho kwishimira, uhita ushyiraho urwego rwo hejuru.
3. Uragabanya ibyagezweho kuko "byari bikwiye kuba binini."
4. Wabuze amahirwe yo kwiga uhereye kubitsinzi byawe.
5. Uratera imbere guhangayika ariko ntabwo wizeye.

Ikiguzi Cyihishe Ntamuntu Uvuga

Uku kuzamuka kwakabari kutemera iterambere bitera ingaruka enye zangiza:

1. Gutwika

   • Urasunika cyane kuko utumva ko ukora bihagije.

   • Umubiri wawe n'ubwenge bwawe ntibishobora kubona gukira bakeneye.

   • Wibeshya umunaniro kubunebwe kandi ugasunika cyane.

     
     

2. Umusoro wubusabane

   • Urakomeye mumakipe yawe kuko "tugomba gukomeza kubana."

   • Umubano wawe bwite urababara kuko utigeze "uhari".

   • Uhagarika kwishimira intsinzi yabandi kuko basa nkuto.

     
     

3. Guhagarika Kwiga

   • Wabuze amasomo y'ingenzi kuko wibanze cyane kubikurikira.

   • Ntabwo wanditse icyakoze kuko "ntabwo byari byiza bihagije."

   • Urasubiramo amakosa kuko udahagarara ngo utekereze.

     
     

4. Icyuho cyo Kwizera
   • Intsinzi yo hanze ikura mugihe ikizere cyimbere kigabanuka.
   • Wiyizeye gake kuko "uhora inyuma."
   • Gufata ibyemezo birababaje kuko wabuze kompas imbere.

Urwego rwo Kumenyekanisha Amajyambere

Reka nsangire ikintu cyahinduye byose kuri imwe mu nshuti zanjye nziza (bigaragara cyane ko wahohotewe niki kintu) - sisitemu yoroshye ituma iterambere ritagaragara ryongera kugaragara.

Ndayita "Indorerwamo y'Iterambere," kandi yagenewe gukora ikintu kimwe: Erekana icyo ubwonko bwawe bugerageza guhisha.

Nuburyo bukora.

Ibihe bitatu

Ubwa mbere, aho kwibanda aho ushaka kuba (ubwonko bwawe bumaze gukora cyane), uzajya ureba muburyo butatu ibihe bitatu:

1. Indorerwamo y'amezi 12

• Kuramo kalendari yawe kuva umwaka umwe ushize.
• Reba icyaguteye ubwoba icyo gihe.
• Ongera usubiremo ibibazo byakomeje nijoro.
• Reba ibyemezo bya banki n'ibipimo.

2. Ifoto Yiminsi 90

• Andika ibibazo byawe bya buri munsi guhera mu gihembwe gishize.
• Ongera usubiremo imishinga warwanaga.
• Reba ibyemezo byagushimishije.
• Reba uko uhuriyemo amarangamutima.

3. Kugenzura Iminsi 30 Yukuri

• Andika ubushobozi bwawe bwa none.
• Andika ibibazo byawe n'ibibazo.
• Andika ubuhanga bwawe bwa none hamwe na zone zihumuriza.
• Reba ibikorwa byawe bya buri munsi.

Imbaraga ntabwo ziri mubisubirwamo na rimwe - ni itandukaniro hagati yabo.

Gukora Ibarura ryiterambere

Umaze gusuzuma igihe cyawe, intambwe ikurikira nukubaka icyo nise "Ibarura ryiterambere." Tanga iminota 15 buri cyumweru nimugoroba kugirango ugaragaze kandi wuzuze ibi bice bitatu:

Igice cyo gutsinda

• Niki cyoroshye ubu kuruta uko byari bimeze mu kwezi gushize?
• Niki ukora mu buryo bwikora bwahoze busaba gutekereza?
• Ni ibihe bibazo byazimye?
• Ni ubuhe bushobozi bushya wungutse?

Igice cyo Gukura

• Niki urimo kugerageza ubu utari gutinyuka mbere?
• Amahame yawe yazamutse he?
• Ni ibihe bibazo bishya wabonye uburenganzira bwo kugira?
• Ni ubuhe bucuti bwimbitse cyangwa bwagutse?

Igice cyo Kwiga

• Ni ayahe makosa utagikora?
• Ni ubuhe bushishozi bushya wungutse?
• Ni ubuhe buryo utangiye kumenya?
• Ni ibihe bikoresho wamenye?

Ibi bikoresho byombi bikomeye - Indorerwamo y'Iterambere hamwe n'Ibarura ry'Iterambere - bifatanyiriza hamwe gukemura ikibazo nyamukuru twaganiriyeho: ubwonko bwawe bukunda guhisha imikurire yawe inyuma yubuziranenge.

Indorerwamo y'Iterambere iguhatira gukuza no kureba ishusho nini ukoresheje ibihe bitatu bikomeye. Ninkaho gusubira inyuma gushushanya kugirango urebe canvas yuzuye yo gukura kwawe.

Hagati aho, buri cyumweru Iterambere ryibarura ryiyongera, rifata impinduka zidasobanutse hamwe nitsinzi ntoya ihuza impinduka zikomeye.

Byakoreshejwe hamwe, ibi bikoresho birema ikintu nise "imyumvire yiterambere" - ubushobozi bwo gukomeza kwifuza mugihe ukomeje kumenya aho ugeze.

Ingingo yo Kuringaniza: Irarikira Ariko Irabizi

Ibi bikoresho ntabwo ari ukumenya iterambere gusa. Nukubona ahantu heza hagati yinzara no kunyurwa - urwembe aho ushobora kuba icyarimwe icyifuzo kandi ushima.

Nibyiza kubona kumenya iterambere, byihuse uratera imbere.

Kubera iki?

Kuberako ibyiringiro byiyongera. Iyo ushobora kubona imikurire yawe neza, wowe:

• Fata ibyago byinshi.
• Kira vuba vuba gusubira inyuma.
• Fata imyanzuro myiza.
• Kubaka amakipe akomeye.
• Himura ufite ukwemera gukomeye.

Ninkaho inyungu zifatika kubushobozi bwawe.

Kwimuka kwawe

Reba, twatwikiriye ubutaka bwinshi hano. Ariko ubumenyi butagira ibikorwa ni imyidagaduro gusa.

Noneho, dore icyo nshaka ko ukora nonaha. Ntabwo ari ejo. Ntabwo ari igihe "ufite umwanya." Kuri ubu:

1. Kuramo kalendari yawe kuva umwaka umwe ushize uyumunsi.
2. Reba icyari kigutwara ibitekerezo byawe, icyagukomeje nijoro, icyakunvikana kidashoboka.
3. Andika ibintu bitatu byaguteye ubwoba noneho ariko ubyitwaramo udahumbya uyumunsi.

Icyo cyuho? Uwo mwanya uri hagati yiterabwoba ryashize nibisanzwe?

Ntabwo ari iterambere gusa. Ibyo nibimenyetso bya verisiyo yawe yakomeje gusunika, gukomeza gukura, no gukomeza kwigaragaza - nubwo iterambere ritagaragara.

Ejo hazaza hawe harahari, ureba inyuma muriki gihe. Bashobora kubona impinga yimisozi uyumunsi bumva ari imisozi idashobora kurenga. Bazi neza intera ugiye kuzamuka.

Ahari igihe kirageze nawe.

Kuberako dore ukuri:

• Nturi inyuma.
• Ntabwo watsinzwe.
• Ntabwo uri bugufi.

Urahumye gusa ubwihindurize bwawe.

Kugeza mu cyumweru gitaha,
Scott