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Andreas Schmidt is CEO of Megafanstore Marketing Ltd., a company that sells fan and sporting goods. The initiative started to produce and sell 3D models of football fans in cooperation with 3D Your Body. A mobile game app for football fans is being developed in which fans have the opportunity to scan themselves and interact with their own 3D avatars in this game. To attract new investors, it was decided to conduct an IEO on the Latoken exchange that offers equity tokens. The company will implement a blockchain-based payment system and cryptocurrency used for in-app purchases.