Too Long; Didn't Read
Nikolay Vakorin's latest project Gmoji, an app for sending emoji-coded gifts, was valued at $17m and got $3,3m investment. The serial founder's answers to questions, every startup founder is struggling to figure out. He says the practical algorithm is to think through what characteristics your project should have, then brainstorm ideas that meet your criteria, discuss them with people you trust as experts, iterate. Then, every one of us should work his top idea through, conduct market research, drafting a business plan. And we should pick the only idea, which in our case was a "gifts-based social network"