[https://www.youtube.com/watch?v=gx5wdYWBwZg?embedable=true](https://www.youtube.com/watch?v=gx5wdYWBwZg?embedable=true)

Jay, the co-founder of Genopets, shared his journey in building the company, which began with his participation in EOS, one of the early layer 1 protocols that gained recognition. 

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He was responsible for the marketing aspect of the project, developing the community, and was enthusiastic about the potential of blockchain technology to revolutionize the way data is transacted and validated online. 

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This experience marked his initial venture into web3 community building, and he was thrilled to witness the power of blockchain in creating a community around this new technology that was set to change the way the internet functioned.

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Jay also discussed the approach taken for determining the game economics in Genopets, which heavily relies on community feedback. The process is informal and resembles a conversation on a Discord server, where community feedback is critical to the team. 

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However, the team must also consider practical considerations such as engineering work and will ultimately make the final decisions. 

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The game is also planning to incorporate more motion inputs in the near future, such as a Tamagotchi-like loop, where players take care of their pet, explore an open world, and battle in the long run.

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The company's ultimate goal is to motivate users to take care of themselves by taking care of their pets and to make the process more entertaining. The idea of a pet that is an NFT and has a bunch of blockchain technology behind it, but the average user is not even going to care about that. 

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They're going to care that their pet grows and evolves and looks cooler the more they take care of themselves. 

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This is the hook that ties into the idea of motivating people to stay active and rewarding them for taking care of themselves, thus providing a way to make people care about living a more active and healthy lifestyle.

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Jay also shared his insights on the fundraising process for the company, which involves crafting a compelling story, having a solid foundation and product, and demonstrating that the company has the potential for growth. 

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He emphasized the importance of having the right people in place and knowing where to go for the next step.

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In summary, Jay discussed how his experience with EOS led to the creation of Genopets, a gaming platform that motivates users to take care of themselves by taking care of their pets. 

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He also highlighted the decision-making process for game economics and the significance of community feedback. Lastly, he provided insights on the fundraising process for the company and the importance of having a solid foundation, a market for the product, and potential for growth. 

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The company's goal is to make the process of taking care of oneself more entertaining and engaging by tying it to taking care of a virtual pet, and they are continuously exploring new ways to make this experience even more engaging and enjoyable for users.


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*Also published [here](https://blog.tryterra.co/genopets-how-blockchain-and-gaming-intersect-a-conversation-with-co-founder-jay-9a6ff27f5659)*

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