What Business Live Videos are People Actually Watching?

Too Long; Didn't Read

Live video is changing the way people watch video as a whole and can be used to build your business. Eight out of every 10 people would watch video that is live rather than read a blog post or social media post. This is an important opportunity to showcase your business in a neglected medium for which there is already an established audience. Live streams have higher engagement as live streams draw 6 times the engagement of video on demand. By 2022, video will be expected to make up 82% of all traffic across the internet.