Too Long; Didn't Read
Initial Coin Offering, or ICO, is a tool for attracting investment that is increasingly popular with companies. The ICO market is actively developing; according to the <a href="https://www.coindesk.com/ico-investments-pass-vc-funding-in-blockchain-market-first/" target="_blank">June report of Coindesk</a>, by the beginning of summer 2017 blockchain projects had attracted $327 million with the help of ICO, which was more than the amount invested by venture investors ($295 million over the same period).