Too Long; Didn't Read
Eddie Shleyner is one of the best copywriters and storytellers active right now. He gets insane reach, engagement, and results from his social media posts. He uses LinkedIn to leverage the network's algorithm to his benefit. This strategy could be used with pretty much any social media network to increase reach and engagement. It's a virtuous cycle that drives real-world business results from social platforms. You can apply this growth strategy to a single social channel to your business. It’s a great representation of the normal audience funnel. As soon as you can move them to an owned audience, you can monetise them through a paid service.