How to Clean and Verify Address Data 'Without Using Code'
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Today, data has become one of the greatest assets of an organization.
Whether you want to design customer journeys or forecast the business future, data is the main ingredient that helps to attain successful outcomes.
This is why business owners invest in developing custom solutions for keeping their data clean – especially a customer or contacts database.
But since multiple employees at a company work with, manipulate, and use the contacts dataset, it is soon filled with inconsistencies and inaccuracies. And then the company’s IT staff is expected to build an in-house solution that magically gets rid of all errors present in the database.