How to Build Your Personal Brand as an Influencer and Creator by@lomitpatel
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How to Build Your Personal Brand as an Influencer and Creator

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Influencers are unique in that they are both a brand and a media channel themselves. Traditional brands can work with influencers to promote their products, but influencers must also maintain their image. Creators carry a different voice that is inherently different from corporate brands. Creating a "personal brand" as an influencer is vital to your longevity. Niches are critical because they differentiate creators from one another, especially in a saturated market like social media influencers. Creating an online presence and positioning and targeting is also crucial to getting noticed.

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@lomitpatel

Lomit Patel

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