How Latin American Startups Can Make Their Own User Data Their Growth Superpower
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Global investment has plummeted in the last quarter, reaching $81 billion, down by $90 billion compared to the previous year. For Latin American startups, funding closed at $250 million, down from $1.2 billion the previous quarter. This doesn't necessarily represent a setback for founders in the region, but more of an opportunity to analyze their product’s health and recalibrate their pitching strategy. Better harnessing user data can help startups determine their best path forward, showing that they're adopting resilient and well-informed growth strategies.