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Google Ads is so popular today that it allows you to boost your traffic, attract more customers, and ultimately, increase your sales. Google Ads offers lots of great possibilities, but you have to know your way around it. In this comprehensive guide, we are going to take you through the entire process of setting up an effective Google Ads Campaign, answer the most common questions, and share some insights that will help you reduce your advertising budget losses up to 70%. The way you organize your campaign directly influences the effectiveness of your efforts and the way your bid for different keywords.