With the power of progressive technologies like , , , and of course with the unconquerable amount of marketers can do anything from to . AR Artificial Intelligence Machine Learning IoT, data, immersive targeting desirable selling It was an amazing shift for me from only writing and publishing content to taking efforts toward marketing them online. Though it seemed like a radical turn around, I pretty much managed to scrupulously lay the path. #BoringHardshipStory Let’s agree to the fact, Back in time, writers were demanded to ship loads of content out only to be left unread. Well, none of us knew that writers had the power to write as well convert! Did we? It came as a shocker, when with no fiscal investment (we didn’t have or any other fancy marketing tool back then), with shaky sales calls made, with the dull websites up, businesses were able to convince and convert their clients! Adwords Thereafter, led the How? content conversion process. I still doubt if the content were crafted like poems in a little primitive time?! Breaking the endless enigma, What is marketing? Where you your service/product. promote What are sales? Where you do for money. selling We aren’t living in a barter system economy. Yes, we don’t swap stuff and make fortune out of it. Peek Into The Future Of Online Marketing to I Contextual marketing mmersive marketing is on the verge of imploding and giving rise to an entirely different With the number of emerging technologies, the online marketing is making a quick shift from to (Yeah). Online marketing business model. contextual marketing immersive marketing For instance, the inclusion of to our interaction stream has changed the way we stay connected with each other in our daily life. Plus the fact that they all can be accessed through just out the . social media phone And as the whole world has come online, seems like there is nothing else but through the digital medium, our life shall change as we wish! Take a look at the those we will soon get exposed to. They certainly are going to take the burden off our shoulder by revolutionizing the way the online marketing works right now. new innovative technologies Introducing… AR (Augmented Reality) Augmented Reality within e-commerce As huge as it may sound, Augmented Reality is starting to change how marketers use gamification for their products. Remember how roped in the tech and had us caught in its fad rage? Pokemon Go AR It pretty much gave us an idea about the future of human-software interactions. Meaning, the point where the physical and digital environment will meet each other for betterment. And with some of the recent launches from futuristic companies like and — Google’s for Android to specially purposed to support AR, gives us a clear picture. Google Apple AR core Apple’s iPhone 8 — X Apple’s Augmented Reality Image Recognition What will the intrusion of AR within marketing look like? Back in , how apps were battling for user attention, with the AR’s ability to make things jazzy by just the rear lens focused onto the objects will again resume the app war or (War Of Products). 2010 WOP Within Marketing… Immersive Experience Before Purchase Checkout . Modiface is a no brainer (self-explanatory by its name). It lets a user use its AR application to try out beauty products before making any actual purchases. Modiface Augmented Reality for cosmetics VR (Virtual Reality) and Online Marketing Virtual Reality Gear to experience immersive visualisation shall do great by enhancing the visual/ and in specific will level up the transmission of video. Though VR technology requires a slightly heavy budget as of now, its benefits as a business and also as a user, is enormous. Virtual Reality and Internet Marketing video marketing Several tutorials on VR technology by for pushing out . And with the emergence of revolutionary VR world, as users might expect a different product experience, businesses must offer unique experiences to users even before they ask for it. Facebook Oculus Rift Would be well off if marketers opt it earlier before users get overly exposed to it. For example, let’s take the most immersive visual experience from made for the recent past Wimbledon Championship. In it, you will fly above a maze-like of the to get dropped into the centre of the court during the match’s high time. Jaguar CG construction Wimbledon site Who did the voice over? ! Andy Murray VR driven campaign by Jaguar featuring Andy Murray killing it in the recent past Wimbledon Match The experience ends as you get into the body of Andy while slamming that damn match point! High Point: Take a look at Jaguar’s Wimbledon VR Website CAUTION: Never overdo technology and manners. People hate it. Wearable Technology Wearable technology will help improve our health in a greater extent With the extremity of wearables we use currently, it’s either making our daily life convenient or pushing businesses towards the edge of ! death by data Well, the power of is huge and intricate. IoT The rise in the usage of wearables, such as will prominently help businesses target their creative to the target audience on-time, based on the wearers early Apple Watches adverts shopping experiences/online behaviour. : The customized adverts have to be more personalized and creative to reap complete benefit out of the wearers. Check : An average person checks his smart watch 85% more than he checks his smart phone. Fact Seems like there are way more opportunities for and to get chosen by the multitude of users. marketers businesses Let’s catch up with more disrupting marketing hacks in the next blog.
