Too Long; Didn't Read
<em>Wes Bush is a SaaS marketer who has quickly developed a reputation as “the free trial vs. freemium guy.” He helps SaaS leaders launch and optimize free trial and freemium models via his consultancy, </em><a href="https://trafficiscurrency.com/"><em>Traffic is Currency</em></a><em>, and is also the founder of the </em><a href="https://www.productledsummit.com/"><em>Product-Led Summit</em></a><em>.</em>