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Live video is central to many aspects of modern life, from the way we socialize and keep ourselves entertained to how we work, learn, and more. More companies are looking to leverage interactive livestreaming to build stronger community engagement. The internet wasn’t designed with live video in mind, so there are inherent limitations for which technology developers have built workarounds to deliver reliable, high-quality streams. Choosing the best path for integrating interactive live streaming depends on a company’s engineering resources, the level of custom integration required and the desired timeline.