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CSS3 Fluid Layout And Media Queries: A Simple Approach to Responsive Web Design. The concept is the process of making your web pages look good on any screen size. Fluid layout is implemented in CSS, by using percentages(%) as a unit of measurement instead of pixels or other units. Media Query is introduced in CSS3. It uses different screen breakpoints to change CSS declarations. In essence, its purpose is to change the look of some components of the web-page when accessed on mobile phones, tablets, desktops.