Contextualizing the Crypto News Industry

Too Long; Didn't Read

The other day Messari's Zack Voell posted about what he thought the key strengths of the industry's leading crypto news sites. Using a marketing tool called SEMrush we can learn a number of things about a website's general level of traffic, the performance of their CPC and SEO marketing, and where their users are based. Using @semrush, we can see off the bat that they average about 5 million visits per month globally. We can also see that traffic appears to be heavily weighted to US visitors. Cointelegraph and @CCNMarkets are the top 3 by traffic globally.