WebEngage

Note: My experience in customer development has been largely with SaaS (B2B) startups. Therefore, many of my lessons may not be directly applicable in a B2C scenario.

How to Use Customer Development to Build Your Product

In my current role at <a href="https://www.webengage.com" target="_blank">WebEngage</a>, my primary responsibility is to build a retention marketing product for B2C companies that would help them drive revenues from their existing customers.

Prioritizing Features at WebEngage

Experience design is an art as well as science. It is important to understand the nuances of how users experience your product.

How we Achieved 11% Growth by Leveraging Personalization and Segment-based Product Flows

Learn everything you need to know about Content via these 62 free HackerNoon stories.

62 Stories To Learn About Content

After Silicon Valley a6 Indian SaaS Startups Products that will disrupt the market in 2020nd Israel, India is the 3rd largest tech ecosystem in the World.

Six Indian SaaS Startups Products To Watch in 2022

I ranked and reviewed the 10 best Chat APIs & Messaging SDKs providers: Read on to see my rankings based on features, integrating scalability, support, & more.

10 Best Chat APIs & Messaging SDKs of 2022 (Software Compared, Reviewed and Ranked) 

In this post, we'll go over the benefits of Flutter web development for your business, as well as the steps involved in developing such apps.

How to Build a Flutter Web Application in 2022

Aharon discusses how AI and new age technologies are disrupting automotive marketing and sales conversion. 


The Current State of Automotive Marketing with Aharon Horwitz

In my <a href="https://medium.com/@arpitrai/how-to-get-ideas-for-new-product-features-e6ba01c2ea27" target="_blank">previous post</a>, I discussed the various ways in which one can get ideas for new product features. You are likely to use <a href="https://docs.google.com/spreadsheets/" target="_blank">Google Sheets</a>, Microsoft Excel or a project management tool like <a href="http://asana.com" target="_blank">Asana</a>, <a href="https://jira.atlassian.com/" target="_blank">JIRA</a> etc. or a product management tool like <a href="https://www.aha.io/" target="_blank">Aha</a> or <a href="https://roadmunk.com/" target="_blank">RoadMunk</a> or <a href="https://www.productplan.com/" target="_blank">ProductPlan</a>, to maintain a repository of all such ideas. Over time, this list keeps increasing and could run into hundreds. How then do you decide what to work on? Which feature should you work on now and which one later? Which feature will move the needle for you and which feature would be a distraction? And how does all this tie in to your overall product roadmap, and hence, business goals?

How to Build a Product Roadmap

You can read Part 1 of the SaaS Growth Series <a href="https://hackernoon.com/saas-growth-series-part-1-how-to-grow-your-saas-business-507491539439" target="_blank">here</a>.

How to Get Customers For Your New SaaS Product

This is the first in my series of posts on how any SaaS company that has a proven product-market fit, can go about increasing its revenues.

How to Grow Your SaaS Business

Many of us must have asked this question in various forums and communities — “What are some of the SaaS startups in India?”. While the data is scattered all over, we felt that there wasn’t a single place where one could find this data. There are several hundreds of SaaS companies.

Massive List of 100+ SaaS Companies in India

When we started <a href="https://verloop.io/" target="_blank">Verloop</a> a year and a half ago, we had no <a href="https://hackernoon.com/tagged/sales" target="_blank">sales</a> or <a href="https://hackernoon.com/tagged/marketing" target="_blank">marketing </a>experience. We still don’t to a large extent, we don’t have a full-time sales employee. We were just three engineers with a passion for coding and conversational automation, trying to make a difference. And some money.

How we Reengaged with Lost Leads and 7 ways you can too.

BCIs shape how people treat neurological conditions, understand the brain, and potentially expand what it means to learn and adapt. 

How Brain-Computer Interfaces (BCIs) and Neuromorphic Systems May Support Neuroplasticity in 2025

“And yet,” said Anne, very softly, “you wouldn’t want it to stop hurting . . . you wouldn’t want to forget your little mother even if you could.”

The Beginning of Vacation

Twitter v. Elon Musk Court Filing is part of our Legal PDF series. Part 18 of 31: FACTUAL ALLEGATIONS -Musk grasps for an out - Defendants’ lawyer letters

Musk's Lawyers Repeatedly Accused Twitter of Failure to Disclose Data in Failed Attempt to Back Out

Mobile deep linking is a technique that allows you to funnel users deeply into your app through a specific uniform resource identifier (URL).

Mobile Deep Linking for Your React Native App: How to Bootstrap Conversion Easily

In May 2020, Deloitte mapped out 4 potential scenarios for the global travel and hospitality industry to get to the “next normal.” Each scenario evaluated known unknowns such as disease severity, government collaboration, healthcare response, economic consequences, and social cohesion.

Travel and Hospitality: Adapting to the "Next Normal" with Blockchain Technology

Today we have a question and answer to help educate the general public about the online reputation management in 2020, the affects the industry is seeing as a result of COVID-19, and how the ORM industry has changed over the last 10 years. We have Nick Cuttonaro and Richart Ruddie providing helpful information.

How Is COVID-19 Affecting the Online Reputation Management Industry? 

Nick: I’ve seen a lot of instances where CEO’s and companies have needed to make difficult decisions to let employees and vendors go as a result of COVID-19 impacting their businesses. As a result of not approaching the matter with dignity and leadership, they’ve negativity impacted their own reputation and brand. 

Reputation Management: Q&A With Professionals

What's your background, and what are you working on?

Founder Interviews: Max Krohn of Keybase

Learn how Rohan Mahtani has helped over 50,000 people get more interviews and land better jobs using his resume feedback tool, all while working a full-time day job.

Founder Interviews: Rohan Mahtani of Resume Worded

In light of the recent initiatives to implement changes to Bitcoin’s protocol, the present signatories — representing the main exchanges, companies, service providers, and hundreds of thousands of users in the region, hereby collectively denominated as the “Brazilian and Argentinian communities” — wish to voice their deepest concerns over the upcoming November hardfork as mandated by the so-called New York Agreement (“NYA”), also known as SegWit2x (“S2X”).

Why the Brazilian and Argentinian Bitcoin communities oppose SegWit2x

Any business success often depends on marketing. However, in most cases, company owners have little to no experience in drawing a marketing plan or managing a marketing budget. If you are working on the next great thing, there should be an equally amazing product marketing plan in the works to go along with it.

Marketing for Startups: Life After Launch

WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs

WEBENGAGE

webengage.com

331-519 emps

Since 2011

Worth 100M

WebEngage's stories on HackerNoon

How to Use Customer Development to Build Your Product

Prioritizing Features at WebEngage

How we Achieved 11% Growth by Leveraging Personalization and Segment-based Product Flows

62 Stories To Learn About Content

Six Indian SaaS Startups Products To Watch in 2022

10 Best Chat APIs & Messaging SDKs of 2022 (Software Compared, Reviewed and Ranked)

How to Build a Flutter Web Application in 2022

The Current State of Automotive Marketing with Aharon Horwitz

How to Build a Product Roadmap

How to Get Customers For Your New SaaS Product

How to Grow Your SaaS Business

Massive List of 100+ SaaS Companies in India

How we Reengaged with Lost Leads and 7 ways you can too.

How Brain-Computer Interfaces (BCIs) and Neuromorphic Systems May Support Neuroplasticity in 2025

The Beginning of Vacation

Musk's Lawyers Repeatedly Accused Twitter of Failure to Disclose Data in Failed Attempt to Back Out

Mobile Deep Linking for Your React Native App: How to Bootstrap Conversion Easily

Travel and Hospitality: Adapting to the "Next Normal" with Blockchain Technology

Reputation Management: Q&A With Professionals

Founder Interviews: Max Krohn of Keybase

Founder Interviews: Rohan Mahtani of Resume Worded

Why the Brazilian and Argentinian Bitcoin communities oppose SegWit2x

Marketing for Startups: Life After Launch

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