Too Long; Didn't Read
At AirSwap, we have an asynchronous and iterative approach to product development. However, one of the earliest challenges we encountered was maintaining a consistent product identity through iterations of feature work, across multiple product owners. In working on the early versions of the <a href="https://blog.airswap.io/token-trader-is-live-e24553c2e7b0" target="_blank">AirSwap Token Trader</a> and <a href="https://blog.airswap.io/airswap-is-here-c83c001d5bbe" target="_blank">AirSwap Widget</a>, we quickly amassed a handful of Sketch files — each file contained a grab bag of symbols and styles that represented the state of our product identity at that point in time. Although this worked in the beginning, our lack of a consolidated source of truth quickly grew into a mess of outdated styles across multiple sources.