Beyond Logos and Slogans: Exploring 5 Dimensions of Brand Personalityby@khamisihamisi
406 reads

Beyond Logos and Slogans: Exploring 5 Dimensions of Brand Personality

tldt arrow
Read on Terminal Reader
Read this story w/o Javascript

Too Long; Didn't Read

Brand personality is the human-like attributes or characteristics of a brand. It's the unique set of traits and emotions that consumers associate with your brand as if it were a person. These traits form the brand personality, which helps consumers connect with the brand on an emotional level. Having a brand personality helps your business evoke emotions from consumers.
featured image - Beyond Logos and Slogans: Exploring 5 Dimensions of Brand Personality
Khamisi Hamisi HackerNoon profile picture

@khamisihamisi

Khamisi Hamisi

Growth marketer, content creator, and digital marketing consultant.


Receive Stories from @khamisihamisi

react to story with heart

RELATED STORIES

L O A D I N G
. . . comments & more!