Too Long; Didn't Read
Unlike the <a href="https://appinstitute.com/uber-before-they-were-famous/" target="_blank">other app builders</a> we have <a href="https://appinstitute.com/snapchat-before-they-were-famous/" target="_blank">previously written about</a>, Jan Koum lives a life that is much more low-profile. This is all the more incongruous given the fact that he created the second most used app in the world: <a href="https://www.whatsapp.com/" target="_blank">WhatsApp</a>. But as you learn more about Koum, you discover that it is perfectly in character. Fame and fortune are two concepts that have never interested him. This is neatly illustrated by a story he recounted on FlyerTalk the day after Facebook’s acquisition of WhatsApp was announced: