Too Long; Didn't Read
It’s the Wild West of <a href="https://hackernoon.com/tagged/blockchain" target="_blank">blockchain</a> right now. It seems like everyday tens of new ICOs and projects come onto my radar. With 1426 projects on <a href="https://coinmarketcap.com/" target="_blank">coinmarketcap.com</a> (36 have been added since I began this article), the mere prospect of deciding which tokens are worth your money is daunting. I think generally people take one of three paths. Some diversify their holdings amongst the top MarketCap coins — Bitcoin, Litecoin, Dash, Ethereum — and hold. This is like the index fund equivalent of crypto investing. Their assets will likely grow with the market, hopefully seeing substantial returns. <strong>Do this if you want some exposure to crypto but don’t want it to consume your life.</strong> But most want more; the market is developing so rapidly that nearly every week there is another project that suddenly explodes in value. The FOMO is visceral as one stands on the sidelines watching a token rocket upwards. Thus, many people take the second option: hang around Reddit and Twitter reading comments and trying to catch the next proverbial<em> lightening in a bottle. </em>Essentially: try to get on the ship just before it leaves the station. There’s nothing wrong with that; it works sometimes.<strong><em> But here’s why it works: because the market is so irrational</em></strong><em>.</em> Because the market can be so dramatically influenced by a few large voices in the industry. <strong>Those people on Reddit, <em>they don’t know anything more than you do. </em>That’s the truth</strong>. The reason that it’s possible to sometimes strike gold off these “shills” is because enough people are doing exactly what you’re doing. And if enough people suddenly want to purchase that token; it explodes.