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The current pandemic has forced businesses to depend more than ever on a digital strategy. Overnight, the offline channels of live-events, conferences, trade fairs, and face to face interactions disappeared overnight. The panic mode has set entrepreneurs thinking on the lines of digital strategies to survive the current situation, attract new customers and stay relevant to the existing ones. The 7 ways you can prepare your marketing activities to scale your business during and beyond the Coronavirus pandemic are: Retain existing customers, Forge a price increase and touch base with your clients proactively.