Too Long; Didn't Read
A lot of startups fail to target the right audience and customers in the long run. But don’t lose heart, there's a light at the end of the tunnel. All it takes is a few tweaks to your marketing strategy and your company can make its mark. The software outsourcing market is growing rapidly and expanding with technological advancements. The tech powerhouses like IBM, Google, and many others love outsourcing. There are many small and mid-sized IT outsourcing companies that are trying to survive against top players.