Too Long; Didn't Read
Global e-mail marketing market was valued at $7.5 billion in 2020 and is projected to increase to $17.9 billion by 2027. For every $1 you spend on email marketing, you can expect an average return of $42.7 billion. Newsletters are cost-friendly and deliver stable ROI. The Globe and Mail raised retention rates by 140 percent when they emailed subscribers with the highest propensity to churn. The best reason behind the potential of newsletters lies in our innate need to feel in our need for sales.