Meta description summarizes a web page’s content and displays it in the search engine results. It tells the user what this web page contains without opening that link. It lets users choose which web page can provide the desired information that they are looking for.
For example,
If you are searching on Google for “best app for calorie tracking,” then you will see the following results.
In the above picture, the section is highlighted by a red square showing a meta description on the search engine result page. By reading these descriptions, you can find out which web page can provide more accuracy as per the search query. It means meta descriptions can help in increasing the number of clicks to your website. And, it is imperative to include important details in limited char limits.
The meta description should not be more than 160 characters because Google truncates details beyond this limit. You will not want to cut out an important part of the description. Therefore, try to limit it to 160 characters.
Most websites have only a few web pages and it is easy to write meta descriptions of those pages. However, e-commerce websites have thousands of products. Writing a meta description for thousands of pages is a time-consuming process. With the help of SheetGPT, you can speed up the process.
Before moving to the approach for writing hundreds of meta descriptions quickly, let’s discuss sheetGPT.
SheetGPT is a tool that helps you to integrate Open AI’s text and image generation abilities with Google Sheets.
With this integration, you can leverage the abilities of both Google Sheets and Open AI. Imagine how easily you can enhance your productivity. Though there are endless ways to leverage this integration, we are going to discuss only one here. Here, we are going to describe a step-by-step approach for writing hundreds of meta descriptions seamlessly.
As we have mentioned, you have to use the power of Google Sheets, therefore, you should create a list of all URLs for which you want to write meta descriptions. Moreover, by creating a list on Google Sheets, you can easily track each URL. I have created a list of 500 plus URLs which I have shown below. Here, I am taking an example of a ‘CBD To Me’ website with hundreds of product pages for which we need meta descriptions.
To leverage the power of AI in Google Sheets, you need to install the extension SheetGPT. To use SheetGPT on Google Sheets, you need to consider the following steps:
If SheetGPT is visible in displayed apps, then click on it. Otherwise, the search option is available at the top right of this window. You can Search for this app from this option available in this marketplace.
SheetGPT - AI and ChatGPT for sheets and you will see the ‘Install’ button. Click on this button.
In the next step, you have to choose your Google account to Sign In. Agree with the Privacy Policy and Terms Of Service of SheetGPT by clicking on the ‘Continue’ button and → ‘Allow’ button. With this installation process will be completed.
After that, come back to Google Sheets and click on ‘Extensions’ options → SheetGPT- AI and GPT for Sheets → Enable GPT functions.
By following the above-mentioned steps, you can use GPT functions on your Google Sheets.
Now, it is time to use GPT functions to quickly and easily write meta descriptions of web pages for e-commerce websites. This technique is helpful in e-commerce websites because URLs of web pages of these kinds of websites contain most of the important details about products.
Now, write the GPT function in the row adjacent to the list of URLs. Write function as shown below:
After that, click and drag till you reach the last column of URLs. You will see that Meta descriptions will automatically start updating for each column.
Voila, with this drag, you can quickly complete your hundreds of descriptions in no time.
Note: Keep in mind that you can use this function of SheetGPT only one time. To use it for multiple times, you need to purchase it.
According to Google guidelines, the length of meta descriptions should not exceed the limit of 160 characters. I would like to recommend you keep all meta descriptions length between 130 to 155 characters. To ensure that each meta description falls inside this character length, you should leverage the amazing features of Google Sheets.
Again, use a formula to quickly determine the length of every description created by OpenAI’s GPT. Write a formula in the next row adjacent to the meta descriptions row.
Formula to Use
=LEN(cell)
Now, you can easily determine which meta description is falling inside the desired limit. The meta descriptions that are below or above the threshold limits need alterations or editing.
As you know AI-generated content may not be as per our expectations. Therefore, it is important to proofread every description and give human touch. By adding a human touch you can make these descriptions fruitful and worthy.
Artificial intelligence is here to make things easy and reduce time for completing tasks. OpenAI’s ChatGPT has vast potential. We just need to find different ways to use it. In this article, it is shown how you can use the alluring features of SheetGPT and Google Sheets to speed up the process of writing hundreds of meta descriptions.
It is time to focus on the next-level marketing strategy. Writing meta descriptions is quite a time-consuming and boring task. Automate this process with the help of Open AI.