What Product Designers Can Learn From A Luggage Business
Too Long; Didn't Read
Monos is a luggage company that takes its name from the concept of "mono no aware," which translates to "the profound appreciation of the beauty of fleeting moments" Monos' claim to fame is its "less is more" design philosophy, and it shows in the products. The design of a product should be simple, elegant, and intuitive; digital products should aim to be timeless. The customer should feel like a valuable part of the process, not just an afterthought; the best products are those designed with the customer in mind.