Too Long; Didn't Read
A major roadblock for on-boarding new crypto users is that they don’t think there’s any real-world application for their Bitcoin. Even for seasoned crypto investors, it’s hard to find trusted and reputable places to use, trade, and spend their bitcoin. The ultimate goal of the industry is to make crypto a part of people’s everyday lives. By providing consumers and professionals a way to transact which is cheaper and more global than ever before, bitcoin is creating a new landscape which takes power away from financial institutions and puts it back in the hands of the individual. There are already a number of market-leading companies making it easy to buy, spend, earn, and use cryptocurrency as a part of your everyday life.