Hannover located in lower saxony germany has a rich history of entrepreneurship dating back to the 19th century the city is home to a population of over 500000 people and boasts a diverse geography including the leine river and the harz mountains technological innovations in the area have been driven by companies such as continental ag which was founded in hannover in 1871 and is now a global leader in the automotive industry other notable companies headquartered in hannover include tui group one of the worlds largest tourism companies and norddeutsche landesbank a major financial institution the city is also home to several universities including leibniz university hannover and hannover medical school the living wage in hannover is 950 per hour and the unemployment rate is currently at 65 the citys gdp is estimated to be around 40 billion with a rate of new companies starting and ending that is relatively stable despite its rich history and strong economic base the startup scene in hannover has struggled to gain traction in recent years while there are several incubators and accelerators in the area many startups have struggled to secure funding and attract top talent however there are signs that the scene may be turning a corner with a growing number of successful startups emerging in fields such as renewable energy and digital health with its strong infrastructure and talented workforce hannover has the potential to become a major player in the global startup ecosystem
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