Moroccos startup scene is a mixed bag of thriving and struggling ventures the country has a rich history of entrepreneurship with traditional markets and souks dating back centuries however the modern startup scene is still in its infancy with a relatively small population of just over 36 million and a gdp of 118 billion despite this morocco has seen some technological innovations in recent years particularly in the fintech and ecommerce sectors companies like hmizate and jumia have gained traction in the market while local universities like al akhawayn and universit mohammed vi polytechnique are producing a new generation of techsavvy graduates however the living wage in morocco is low with an average monthly salary of around 300 this coupled with a high unemployment rate of 10 makes it difficult for startups to attract and retain talent additionally the rate of new companies starting and ending is relatively low indicating a lack of sustained growth in the startup ecosystem despite these challenges moroccos strategic location as a gateway to africa and europe coupled with government initiatives to support entrepreneurship provide a glimmer of hope for the countrys startup scene with continued investment and support morocco has the potential to become a hub for innovation and entrepreneurship in the region