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An 80% Reduction in Standard Audience Calculation Timeby@mparticle
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An 80% Reduction in Standard Audience Calculation Time

by mParticleJune 7th, 2022
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mParticle’s Audiences feature allows customers to define user segments and forward them directly to downstream tools for activation. Thanks to our engineering team’s recent project to optimize one of our audience products. With Standard Audiences, mParticle customers will be able to engage high-value customers with even greater efficiency.
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